Origin: Fruit
Odour: Slightly sweet
INCI name: Podocarpus elatus
Found in: Botany Native Flora Hand & Body Lotion

Illawarra Plum, a native Australian superfruit that is renowned for its rich nutrient profile and powerful antioxidant properties. Found in the rainforests of eastern Australia, this deep purple fruit has been cherished by Indigenous communities for centuries, both as a food source and for its medicinal benefits, where it has traditionally been used to treat coughs and colds as well as skin ailments and infections. Where Illawarra Plum really shines is its numerous benefits in skincare, from potent anti-aging and skin-brightening properties to its ability to reduce inflammation and protect against environmental stressors.

Packed with vitamin C and anthocyanins, Illawarra Plum helps to brighten the complexion, reduce the appearance of wrinkles, and promote collagen production, making it a valuable ingredient in maintaining healthy, youthful-looking skin. By incorporating this indigenous marvel into your skincare routine, you can harness the natural power of this remarkable fruit, delivering a boost of radiance and vitality to your skin.

Key actives and benefits of Illawarra Plum include:

• AMINO ACIDS – Boosts collagen synthesis upholding skin smoothness and moisture, while diminishing visible signs of aging¹
• ORGANIC ACIDS – Acts as a gentle exfoliant, helping to breakdown and remove dead skin cells and unclog pores²
• SUGARS – Plumps and brightens skin by increasing hydration and retaining moisture³
• ANTHOCYANINS – Helps prevent skin aging and protects from UV-induced environmental damage⁴
• PROTOCATECHUIC ACID (PCA) – Exhibits anti-inflammatory and antioxidative benefits, effective for anti-wrinkle and reducing the effects of skin aging⁵
• CATECHIN – Helps inhibit hyperpigmentation and brighten skin while also protecting against environmental damage and reducing inflammation⁶
• PHENOLICS – Aids in combating the effects of skin aging and damage, including minor wounds and burns⁷
• BENZOIC ACID – Exhibits antibacterial and antifungal properties, reducing skin irritation and inflammation⁸
• FLAVONOID GLYCOSIDES – Reduces inflammation and a range of other skin conditions such as dermatitis, acne and rosacea⁹

Incorporating Illawarra Plum into your skincare routine harnesses the natural power of this remarkable fruit, delivering a boost of radiance and vitality to your skin. Discover the transformative benefits of Illawarra Plum in our Botany Native Flora range and experience the ancient wisdom of Australian botanicals for a healthier, more youthful complexion.

References:

¹ Amino acid complex (AAComplex) benefits in cosmetic products: In vitro and in vivo clinical studies

² Use of organic acids in acne and skin discolorations therapy

³ Sugar Is Not All Bad, Know Its Benefits For Skin And Health

⁴ Role of Anthocyanins in Skin Aging and UV- Induced Skin Damage

⁵ Anti-skin aging properties of protocatechuic acid in vitro and in vivo

⁶ A Recent Update on the Potential Use of Catechins in Cosmeceuticals

⁷ The Potential of Plant Phenolics in Prevention and Therapy of Skin Disorders

⁸ Benzoic acid and salicylic acid (topical)

⁹ Flavonoids as Promising Natural Compounds in the Prevention and Treatment of Selected Skin Diseases

¹⁰ 6 A Recent Update on the Potential Use of Catechins in Cosmeceuticals

It’s important to note that everyone’s skin is different and for any serious skin concerns a dermatologist should be consulted.